{"product_id":"alcanna-erba-tintoria","title":"Alcanna - Dyer's Weed","description":"\u003cp\u003eMadder, obtained from the roots of the \u003cem\u003eAlkanna\u003c\/em\u003e\u003cem\u003e \u003c\/em\u003e\u003cem\u003etinctoria\u003c\/em\u003e plant, is a powerful natural dye appreciated for its ability to produce intense shades ranging from purple-red to plum purple, depending on the pH of the mixture. The presence of \u003cstrong\u003ealcanin\u003c\/strong\u003e, a plant pigment, gives the color depth and richness, making it particularly useful in natural dyeing mixtures.\u003c\/p\u003e\n\u003cp\u003eWhen used without altering the pH, madder tends to produce \u003cstrong\u003emahogany tones\u003c\/strong\u003e, but the final shade can be adjusted by adding acidic or alkaline substances:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eWith an acidic liquid\u003c\/strong\u003e (e.g., lemon juice or vinegar – about 1 tablespoon per 100g of powder): the resulting color will be \u003cstrong\u003ewarmer and more vibrant\u003c\/strong\u003e, with intense red highlights.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eWith a small amount of baking soda\u003c\/strong\u003e (1 teaspoon per 100g of powder): the mixture becomes more alkaline, shifting the result towards \u003cstrong\u003ecool tones\u003c\/strong\u003e, such as plum or purple.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 100g\u003c\/p\u003e","brand":"Eril Bio Cosmetics","offers":[{"title":"Default Title","offer_id":61004160401738,"sku":"ET-ALC-100","price":12.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/7582\/1642\/files\/alcanna.jpg?v=1770371015","url":"https:\/\/eril.it\/en-eu\/products\/alcanna-erba-tintoria","provider":"Eril Bio Cosmetics","version":"1.0","type":"link"}